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Rose Parade

Real California Milk Unveils 2017 Rose Parade® Float as Celebration of Multi-Generational Dairy Farm Families

TRACY, Calif. (November 14, 2016) – The California Milk Advisory Board (CMAB) today revealed the design for its “Legacy of Generations” float, which will appear in the 128th Rose Parade® presented by Honda on Monday, January 2, 2017. The Real California Milk float, the second entry for California dairy, will feature multi-generational California dairy farm families alongside a life-size animated cow and the products that have made California the number one dairy state.

Real California Milk Unveils 2017 Rose Parade® Float as Celebration of Multi-Generational Dairy Farm Families

TRACY, Calif. (November 14, 2016) – The California Milk Advisory Board (CMAB) today revealed the design for its “Legacy of Generations” float, which will appear in the 128th Rose Parade® presented by Honda on Monday, January 2, 2017. The Real California Milk float, the second entry for California dairy, will feature multi-generational California dairy farm families alongside a life-size animated cow and the products that have made California the number one dairy state.

Young California Dairy Leaders Selected To Ride On Inaugural Real California Milk Rose Parade® Float

SOUTH SAN FRANCISCO, Calif. & MODESTO, Calif., December 22, 2015 – The California Milk Advisory board (CMAB) today announced the names of the five float riders who will represent the state’s more than 1,400 dairy families on its inaugural “Adventures in Real Food” Rose Parade® Float. In honoring California dairy families and the foods they make possible, the CMAB selected young dairy and farming leaders who have dedicated their time and efforts to advocate for the industry.

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