Press Releases

ALEJANDRA LOVERA JOINS CALIFORNIA MILK ADVISORY BOARD INTERNATIONAL TEAM

Lovera brings expertise in business development, client relations, and cross-cultural project management to global efforts for Real California Milk

TRACY, Calif. – (October 3, 2025) – The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, today announced the addition of Alejandra Lovera as International Business Development Manager, supporting the organization’s global market development initiatives.

Real California Milk Excelerator Launches 2025 Cohort With Products Tackling Consumer Demand for Protein, Clean Label, Sustainability, and Indulgence

Fourteen companies join 7th annual innovation program spanning growth-stage
Excelerator and early-stage Incubator tracks

Cynthia Kindle Joins California Milk Advisory Board

Kindle brings expertise in digital engagement, brand strategy, and cross-functional project management to retail marketing team

TRACY, Calif. — (September 2, 2025) – The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, today announced the addition of Cynthia Kindle as Marketing Manager, U.S Retail supporting the organization’s retail brand initiatives and consumer engagement strategies.

Real California Milk Kicks Off Back To School Season With Retail Campaign Focused On California Dairy

Promotion Offers Solution for Busy Families with Quick and Nutritious Recipes Made with Wholesome Real California Dairy Products

Real California Milk Launches Grilled Cheese Contest To Celebrate Iconic Comfort Food With A California Twist

Tracy, Calif. – August 5, 2025 – The California Milk Advisory Board (CMAB) today announced the launch of the 2025 Real California Grilled Cheese Sandwich Contest, a national foodservice recipe competition inviting professional chefs to reimagine the classic grilled cheese sandwich using California’s rich array of artisan cheeses and butter.

Selina Lopes Joins California Milk Advisory Board Team

New Producer Relations Coordinator to serve as liaison with California dairy families

TRACY, Calif. — (August 1, 2025) – The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, today announced the addition of Selina Lopes as Producer Relations Coordinator.

Chef Salvatore Trupiano Wins Grand Prize For Creative Use Of Real California Cheese In National Pizza Contest

Three New Champions Crowned and $30,000 in Prize Money Awarded in

Real California Milk’s 7^th Annual Pizza Bake-off Event

Real California Cow’s Milk Cheeses Bring Home 33 Awards at American Cheese Society Meeting in Sacramento, California

California Cheese and Dairy Producers Win a total of 51 Cheeses in
Annual Celebration of North American Makers

California Dairy On Display At The California Restaurant Show

Tracy, Calif. – (July 21, 2025) –The California Milk Advisory Board (CMAB) is bringing culinary inspiration with California dairy to the California Restaurant Show, August 3-5 at the Anaheim Convention Center.

CALIFORNIA MILK ADVISORY BOARD ANNOUNCES KEY PROMOTIONS TO ACCELERATE GLOBAL AND DOMESTIC GROWTH

TRACY, Calif. – July 14, 2025 – The California Milk Advisory Board (CMAB) today announced a series of strategic leadership promotions that reflect the organization’s ongoing commitment to expanding the reach of Real California Milk products both domestically and globally. These promotions recognize the contributions of four accomplished leaders who have played vital roles in advancing CMAB’s mission to support California’s dairy families by increasing demand for dairy products made with Real California Milk.

Twelve Professional Chefs Named Finalists In National Pizza Competition Featuring Real California Cheese

Live bake-off event in Napa to award $30,000 in prizes and showcase innovative foodservice pizza recipes across three new categories

Tracy, Calif. – June 24, 2025 – The California Milk Advisory Board (CMAB) today announced the 12 professional chef finalists for the 2025 Real California Pizza Contest, a nationwide competition to find the most innovative foodservice pizza recipes featuring Real California dairy products.

Summer Fancy Food Show Showcases Innovative Dairy Foods Made With Sustainably Sourced Milk From California

Tracy, Calif. – (June 18, 2025) –The California Milk Advisory Board (CMAB) will spotlight a diverse selection of innovative specialty dairy products at the 2025 Summer Fancy Food show in New York, N.Y. June 29-July 1, 2025.

California Milk Advisory Board and Partner VentureFuel Expand Support for Dairy-based Startups with Return of Real California Milk Excelerator Competition, Addition of Incubator Track

Applications open through August 4, 2025 for dairy startups and entrepreneurs
focused on high-growth dairy products

California Dairy Families and Raley’s Food For Families Partner to Deliver Nutritious Milk and Dairy Foods to Families Facing Food Insecurity

TRACY, Calif. – May 30, 2025 – In California, over 3 million households face food insecurity. In honor of June as National Dairy Month, the California Milk Advisory Board (CMAB) is partnering for the third year with Raley’s Food For Families program to deliver milk and dairy foods to nourish families in California communities.

More Than 20 Dairy Partners Display Dairy Trends, Sustainable Ingredients In Real California Milk's street of Dairy at 2025 International Dairy Deli Bakery Association Show

Tracy, Calif. – (May 23, 2025) –The California Milk Advisory Board (CMAB) will spotlight a variety of innovative, on-trend sustainably sourced dairy products at the 2025 International Dairy Deli Bakery Association (IDDBA) show in New Orleans, La. June 1-3.Read More

Real California Milk Retail Campaign Encourages Consumers To Enjoy The Snack Days Of Summer With California Dairy

TRACY, Calif. – (May 19, 2025) – The California Milk Advisory Board (CMAB) today announced the return of its retail campaign focused on summer snacking with Real California dairy products. The initiative taps into consumers continued drive to find affordable snacking options that offer flavor and health benefits. With the addition of California dairy in simple recipes, “Snack For Real” becomes a delicious summer-long experience that families can feel good about.

New Dairy Princess Crowned Rachel Ramey of Bakersfield Selected as District 6 Ambassador           

BAKERSFILED, Calif. – May 19, 2025 – Rachel Ramey of Bakersfield was selected as the 2025 Dairy Princess. The coronation was held on Saturday, May 10, 2025, in Bakersfield.

Rachel will represent District 6, which includes Kern, San Luis Obispo, and Santa Barbara counties. As Dairy Princess, she will play a key role on the CMAB’s Communication Services team in meeting community relations objectives.
 

New Dairy Princess Crowned Eden Baldridge of Orland Selected as District 3 Dairy Ambassador

ORLAND, Calif. – May 19, 2025 – Eden Baldridge of Orland was selected as the 2025 Dairy Princess for the California Milk Advisory Board’s (CMAB) District 3 in a crowning event on Sunday, May 4, 2025.

Eden will represent District 3, which includes Butte, Colusa, Glenn, Lassen, Modoc, Nevada, Placer, Plumas, Shasta, Sierra, Siskiyou, Sutter, Tehama, Trinity, and Yuba counties. As Dairy Princess, she will play a key role on the CMAB’s Communications Services team in meeting community relations objectives.

New Dairy Princess Crowned Yesenia Rivas of Sonoma Selected as District 2 Dairy Ambassador

PETALUMA, Calif. – May 13, 2025 – Yesenia Rivas of Sonoma was selected as the 2025 Dairy Princess for the California Milk Advisory Board’s (CMAB) District 2 in a crowning event on Saturday, April 26, 2025. Jamie Jensen of Petaluma was selected as the Alternate Dairy Princess.

Sustainable California Dairy In The Spotlight At 2025 National Restaurant Association Show

Tracy, Calif. – (May 12, 2025) – The California Milk Advisory Board (CMAB) will sample a variety of innovative and sustainably sourced dairy products at the 2025 National Restaurant Association Show in Chicago, Ill. May 17-20, 2025. As an exhibitor at the show, an event that brings together more than 58,000 foodservice professionals from 124 different countries, CMAB will connect with industry professionals while sharing why sourcing California dairy is a winning strategy for foodservice operators.