Press Releases
Veronique Lagrange Appointed Director of California Dairy Innovation Center
December 2020New CDIC Director to Lead Product-Oriented Innovation for California Dairy Industry in Collaboration with Industry and Academia
The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, today announced the addition of Veronique Lagrange as the Director of the California Dairy Innovation Center (CDIC).
Read MorePeekaboo Organics Wins Real California Milk Snackcelerator Competition With Ice Cream Featuring Hidden Veggies, Awarded $200,000 In Support To Bring Minis To Market
November 2020Yummy Industries' Cheese-Bits Awarded $100,000 in Support as Runner Up in California Milk Advisory Board and VentureFuel's Partnership to Spur Dairy Product Innovation
Peekaboo Organics' ice cream featuring hidden vegetables was named the grand prize winner today of the Real California Milk Snackcelerator dairy snack innovation competition created by the California Milk Advisory Board (CMAB) and VentureFuel.
Read MoreChef Ricky Webster Wins $15,000 for Recipe Inspired by San Francisco’s Iconic Fisherman’s Wharf in Real California Pizza Contest
November 2020Winners from Washington & California Take Home $25,000 in Prizes at International Bake-off Showcasing Real California Cheeses
Using a revised bake-off format in line with the current Covid-19 protocols, the California Milk Advisory Board (CMAB) awarded two contestants with $25,000, in the 2020 Real California Pizza Contest – an international search for the best pizza recipes using Real California Cheese.
Read MoreFour Dairy Snack Startups Compete For $200,000 In Real California Milk Snackcelerator Competition Finals
November 2020Two Savory, Two Sweet Competitors Preparation for Final Showdown to Make it to Market
Ice cream infused with vegetables, to-go premium cheese snacks, decadent chocolate mousse and flavored paneer make up the finalists announced today in the Real California Milk Snackcelerator product innovation competition created by the California Milk Advisory Board (CMAB) and VentureFuel.
Read MoreCalifornia Milk Advisory Board Introduces "Day Can Wait" Creative Focused On The Calming, Wholesome Effect Of Dairy At Breakfast
October 2020New ads leverage habits developed during quarantine, including breakfast with family
The contrast between the pull of distractions that start in the early mornings with the satisfying and calming elements of enjoying California dairy for breakfast are brought to life in two new creative explorations in the California Milk Advisory Board’s (CMAB) Enter the Golden State campaign debuting this week.
Read MoreBusy Season Meal Solutions
October 2020As families across the country transition back into more normal routines this fall with work, school – whether virtual or in-person – and calendars jam-packed with commitments, it’s important to find ways to save precious time and squeeze in more moments with loved ones.
While getting nutritious, delicious and affordable meals on the table to help fuel those busy days is crucial, there are ways to cut down the amount of time spent in the kitchen each day.
Read MoreReal California Milk Snackcelerator Doubles Semi-Finalist Pool And Expands To Over $800,000 In Awards In Response To Quality Of Applications
October 2020Influx of creative dairy snacking startups inspires California Milk Advisory Board to add $350,000 in additional awards and create the “Sweet & Savory 16” runoff in VentureFuel-run innovation competition
The California Milk Advisory Board (CMAB) announced today that it has doubled the number of semi-finalists and added over $350,000 in additional awards to the Real California Milk Snackcelerator, its dairy product innovation competition.
Read MoreCalifornia Milk Advisory Board Launches California Dairy Innovation Center To Drive Innovation In Number One Dairy State
October 2020The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, today announced the development of the California Dairy Innovation Center (CDIC), a collaborative effort to further product-oriented innovation and enhance productivity for California dairy.
The CDIC will feed dairy innovation efforts for the number one dairy state with collaborations between California dairy producers, processors, and universities.
Read MoreCalifornia Dairy Sustainability Summit Goes Virtual
September 2020Dairy farmers, policymakers, technology providers, and researchers will connect digitally this November 5th and 6th to promote the continued advancement of planet-smart, sustainable farming practices.
Organizers of the California Dairy Sustainability Summit today announced that their second industry event would take place virtually this November 5th and 6th.
Read MoreMuseum of Ice Cream and Real California Milk Launch FREE Virtual “Sundae School” Ice Cream Making Classes for Students in California
September 2020“Sundae School” Classes to Provide Kids an Educational and Engaging Lesson with a Delicious Finale
With a common mission of serving California communities, Museum of Ice Cream (MOIC) and Real California Milk are partnering to offer free virtual “Sundae School” classes to foster learning with a sprinkle of fun for students throughout the state.
Read MoreThe Creators of Got Milk? and California Dairy Farmers Partner to Help Provide 1 Million Meals and 1 Million Servings of Milk to Families Facing Hunger Through #FoodForThought Initiative
August 2020The California Milk Processor Board and Real California Milk with Feeding America® Celebrate Nourishing Acts of Kindness with Donations to Food Banks Throughout the Golden State
Committed to helping California families facing hunger, the California Milk Processor Board (CMPB), creators of got milk? and toma leche, and the California Milk Advisory Board (CMAB), representing California dairy farm families, today announced a partnership with Feeding America® to help provide 1 million meals and 1 million servings of milk through the launch of #FoodForThought, a campaign highlighting acts of kindness while inspiring and encouraging people’s desire to give back to their community.
Read MoreFinalists Compete for $30,000 in International Pizza Contest Top Pizza Chefs Showcase Innovative Recipes Using Real California Cheese
August 2020The California Milk Advisory Board (CMAB) today announced finalists in the 2020 Real California Pizza Contest (RCPC) – a search for the best recipes using Real California Cheese. The contest, in its second year, will award prize money totaling $30,000 for the most innovative use of cow’s milk cheeses from California in three categories.
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